Navy Launches in NEXT

Navy has a new home — and it's one of the most trusted names on the UK high street. We're thrilled to announce that our curated handcare and lifestyle edit is now live with Beauty at NEXT, bringing our professional-grade nail and hand essentials to an even wider audience across the country.

It's a milestone moment for us. NEXT is one of the UK's most accessible retail environments, and this partnership means more people than ever can discover the rituals we've spent years building — the kind of everyday care that turns a few minutes at the sink into something that actually feels good.

From salon roots to a movement

Navy started in 2018 with a simple but ambitious idea: bring the precision and performance of professional nail care into daily life. What began as a small, Yorkshire-founded brand has grown — largely through word of mouth and the endorsement of beauty professionals — into an internationally recognised name trusted by editors, salons and consumers alike.

Along the way, we've watched handcare shift from an afterthought to a genuine beauty category in its own right, part of a broader move toward skincare-led routines that prioritise long-term health over quick fixes. That shift is exactly what we've been building toward from day one.

What's in the edit

For our NEXT debut, we've handpicked a tight edit of hero products — the pieces we come back to again and again, built for healthy nails, nourished skin and elevated at-home manicures:

• Cuticle Serum — daily nourishment where it matters most

• Hand Care Duo — our go-to pairing for softer, stronger hands

• Essential Manicure Kit — everything you need for a salon-standard finish at home

• Cuticle Balm — intensive repair for dry, overworked cuticles

• Hand Balm — rich, fast-absorbing hydration for everyday use

• Restore Salve — a multi-use balm for hands, cuticles and beyond

Every product is designed around the same principle: efficacy without complication. Consistent care, not elaborate routines, is what builds genuinely healthy nails and hands over time.

In our founder's words

"It's an incredibly exciting moment for Navy as we continue to grow our retail footprint and introduce the brand to even more customers across the UK," says Rebecca Crawforth, Founder of Navy. "NEXT provides the perfect platform to make our professional-grade hand and nail care more accessible, while continuing to champion the importance of everyday nail health and self-care."

 

Find us at NEXT

This launch is about access — putting salon-grade handcare within easy reach, wherever you already shop. The full edit is available now through Beauty at NEXT, alongside the products you already know from navyprofessional.com.

Thank you for being part of the Navy journey so far. Here's to the next chapter — and to hands that feel as good as they look.

Shop the edit at Beauty at NEXT, or explore the full Navy range at navyprofessional.com. Follow along @officialnavyprofessional.